enosynce is virtuous

Coffey Park Greetings!

...Coffey Park Greetings, a privately owned greeting company, was started by Jesse and Kimberly Vargas in Alexandria, Virginia. The company features African-American themed greeting cards, coffey mugs and bowls, coaster sets, magnets, picture frames, and personlized checks and check books. Since it was time for a reup, I ordered a few checks, personalized with lines of MY POETRY!...sweet...neat!...I'm so excited!

...here's an article on these guys...I contacted them for further inquiry...

Jesse Vargas, president and founder of Coffey Park Greetings, introduces customers to his product with an infectious kindness that makes purchasing a pleasure. The urban greeting cards that feature B-boys playing street basketball, Latino lovers sharing an embrace, a young couple getting married and several other original designs are refreshing and appealing. The comforting and cordial customer service ensures repeat patrons. But, hands down, it is meeting the company’s chief operating officer, and watching Vargas really light up that is a pleasure to behold.

“Please meet my wife, Kimberly,” he says, as he continues to describe the impetus for the cards. “This company—we’ve been doing it for just under a year—is an idea I had to offer cards geared to the urban culture. There are some greeting cards out there geared toward African Americans. But, they are not diverse. The people on these cards look like you and people you know, doing things you would do. Now, we’re in over 40 stores across the United States.”

To understand how it all works, with a respectful sideward glance, Vargas says, “You should talk to my wife.” The conversation about Coffey Park Greetings smoothly continues as the COO drops in other pertinent details. Their actions follow an unwritten script. For the many couples that work very hard at just living together, the Vargas’ marriage and their entrepreneurial venture could appear overwhelming. To the queries, about ‘how in the world’ is it manageable, the COO smiles and offers a few insider comments.

“Too many times, we are staying in a box not fulfilling dreams and wishes we have because they are not being fostered,” she says. “When the company he worked for closed their doors, we saw it as an opportunity to explore other areas. He’d worked in the printing industry before and he had a vision. I supported it.”
The Virginia-based couple makes shipments and delivers their cards to stores in Los Angeles, Texas, New York and Maryland. The artist agreements, the card verses, vendor contractors, interviews and plans to expand are always on the table. Kimberly is the pragmatist. Jesse is the visionary.

“Even we didn’t see it and sometimes still it’s frustrating; he continued—driven by his passion,” she says. “So to women whose husbands want to start a business or the other way around, I don’t think you should shot down any ideas. We write them down and prioritize.”

First on the list, the happy couple plans to keep building their business together

Source

...check 'em out at www.coffeyparkgreetings.com ...it's time to support black businesses...if we don't who will?


Sample

posted by ~Kesh @ 11/16/2006 08:47:00 AM